There are many variables that affect student enrollment, retention, and success. Some are uncontrollable, but the one thing a college or university can control is the way it treats its students. Steve Smith hosts this webinar featuring Alabama State University’s Dr. Quinton Ross Jr., Dr. Tanjula Petty, and David Hammond Jr. Learn how they created the G.O.L.D. Standard of customer service that has transformed the Alabama State University campus culture to prioritize exceptional customer service.